Well, this question we hear practically every time we meet a potential client or business owner, just like you. With the pandemic, it’s hard for people to visit stores physically. As a result, the digital shift has taken a big step forward in the mainstream.

More and more small businesses are implementing a digital marketing strategy to effectively reach and engage their target customers online. For more details on the benefits of digital marketing, see this blog.

While it is conceivable to develop and implement your online marketing plan by yourself. If you lack the experience, time, or finances to do it effectively, you should hire a digital marketing service that specializes in it.

For instance, contact us if you have the following difficulties:

You’re unfamiliar with terms like long-tail keywords

You’re unfamiliar with Google Analytics

You don’t know the difference between SEO, SEM, and PPC, and how they all relate

You’re not up to date on social media trends and ads.

You’re unfamiliar with technical SEO.

You’ve never used AdWords, and are unfamiliar with PPC campaigns.

You don’t have a content marketing strategy.

You are finding it difficult to reach targeted customers.

Firstly, hiring an outside agency will be less expensive than recruiting an employee in-house. Secondly, It eliminates the need for payroll taxes, benefits, health care costs, etc.

And when it comes to outbound marketing or PPC campaigns, it pays to have an expert on hand. In addition, they will be able to run campaigns properly and avoid any frustrating errors that can cost you more money.

Absolutely! Digital marketing’s goal is to increase website traffic and online conversions, allowing you to achieve your overall business objectives. Therefore, if you’d like to ultimately increase online sales, we would recommend a variety of tactics to reach this goal.

For example, these may range from UX research and conversion rate optimization to advanced product schema to social media. When we’re developing a campaign for a client, we get to know their business and objectives, then propose plans to align with those goals.

In short, digital marketing helps you reach more qualified audiences to market your products and services, resulting in more sales for your business. So, if you use the correct strategies properly, digital marketing services can increase your sales.

Every project we work on is unique to the businesses we work with. Therefore, we do not use any standard pricing model. Each campaign is tailored to the companies we work with based on what they are trying to accomplish and how we can bring them into it.

Please call us or fill out our contact form so that one of our digital marketers can learn more about your company and offer you a customized price.

We enjoy reporting because it’s the best way to look at the results of digital marketing efforts. Every platform has its analysis functionality, but we always check the data with at least one other analysis platform.

What does it mean?

Well, let’s say you’re reporting out on a Facebook ad that got 100 clicks, according to Facebook Ads Manager. Now, when you cross-reference that data with page views on Google Analytics, you only see 60.

This doesn’t mean one platform is wrong, but it does show they’re tracking different metrics and that each platform has its limitations. We like to see the data from multiple perspectives, so we combine the metrics to get a holistic understanding of the campaign.

Another great tool to cross-reference social media metrics is Google Tag Manager. This tool which tracks events on a website will help you verify conversion data.